How do you jump on the Movember ‘stache wagon?

You start by singing up at Movember’s site. The fundraising platform is easy to use to gather donations and to promote your upper lip’s “progress” over the month.

Once you’re in, it’s time to promote. Take a picture of yourself and give a motivation. Download the iOS or Android apps for your phone and take pictures of your mo each day.

Spreading awareness is marketing – so work it! Let the world know how the mo’ effort is going. Use the Facebook and Twitter links to start the campaign in your feeds. Or send out emails – Movember gives you a custom URL for your page. Point all your friends, family and coworkers to your Mo Home Page so they can find out more and donate easily.

(Make sure they know that donations are tax deductible and that they’ll get a handy tax receipt.)

Remember that each time you’re asked about the dusting of fur on your face that you’re raising money for prostate and testicular cancer research and awareness. Expect to have lots of conversations like this over the month:

Person: Nice mustache!
You: Thanks! I’m growing it for the entire month of Movember. Care to donate to support testicular and prostate cancer?

Some Guy: What is that thing on your face?
You: It’s my mustache and it’s here to remind you to get your prostate checked. Did you know that 1 in 6 men will be diagnosed with prostate cancer in their life?

Best Friend Ever: Hey! Even better looking than last Movember! Where do I donate again?
You: You’re the best friend ever.

Get ready to shave on Thursday. And then don’t stop talking all month long.