Technology is advancing at a rapid pace, making it challenging for some to keep up. Today’s television consumers are driven by flexibility and cost-savings – offerings that cable TV companies cannot currently provide. This paper will explore:
- The impact “cord cutters” and “cord nevers” have had on the cable industry in the U.S
- How Internet TV service providers are competing for market share
- How the mobile era will define next-generation TV
Download our free whitepaper, “Changing the Channel: Are You Ready for Next-Generation TV?” to understand the competitive landscape cable TV faces, its ultimate trajectory and why everyone is a stakeholder.